1. Domestic Trademark Registration, Review, Opposition, Invalidation, Cancellation, and Administrative Litigation
1) Represented a well-known domestic real estate group in invalidating trademark registered by a Yunnan company, filing court appeal against opposition review decision concerning trademark registered by a Hong Kong company, and successfully raising opposition against trademark applied for registration by another company, during the course of which assisted the client in obtaining well-known trademark recognition for the client’s unregistered trademark from the CNIPA;
2) Represented a prominent domestic Internet company in court appeal process against the CNIPA’s refusal review decision and successfully persuaded the Beijing Intellectual Property Court to recognize the registrability of the mark, and subsequently obtained registration;
3) Represented a well-known state-owned liquor group in defending against oppositions from several domestic companies and providing relevant legal analysis and advice;
4) Represented a well-known major US pharmaceutical retail chain in opposing and requesting for review of multiple trademarks registered by domestic companies and individuals in bad faith, successfully overcoming relevant registration obstacles and helping the company achieve registration of its core trademark in China;
5) Represented a well-known US courier company in filing oppositions and cancellation applications against several bad-faith trademark registrations in China and advised on its potential trademark disputes with other domestic companies;
6) Represented several celebrities at home and abroad in successfully opposing or invalidating bad-faith trademark registrations that infringed upon their name rights in China;
7) Represented a renowned Japanese optical brand in filing a review request of the CNIPA’s refusal of its trademark application and successfully obtained trademark registration after the CNIPA recognized its registrability;
8) Acted for a well-known beer company in an invalidation action against an improperly registered trademark in the beverages category, successfully invalidating the trademark and obtaining cross-class protection for the well-known brand;
9) Represented a major domestic home furnishings company in handling complex trademark opposition and invalidation cases;
10) Represented a well-known domestic games company in the invalidation of a third-party’s bad-faith registrations of its important game name on non-similar goods, and successfully obtained cross-class protection for prior rights on non-similar goods;
11) Represented a well-known foreign games company in taking a central attack on the Chinese trademark registrations of a domestic game company, on which the international registration of similar trademarks was based, and successfully obtained a result of invalidity;
12) Represented a major telecommunications company in trademark applications, oppositions and invalidations, resulting in successful trademark registration;
13) Represented a major international shipping company in the management of trademark oppositions and cancellations and providing consulting services on both litigation and non-litigation matters;
14) Represented a well-known US catering company in defending against a three-year non-use cancellation sought by a third party in bad faith and successfully maintained the trademark registration by confirming the validity of evidence from the license application stage during the cancellation review proceeding; and
15) Represented a well-known ceramics company in successfully cancelling the trademarks registered in bad faith by its domestic distributors.
2. Overseas Trademark Search, Monitoring, Registration, and Global Brand Protection
1) Served as the overseas trademark attorney for a well-known domestic real estate group, providing registration services for its key trademarks in multiple countries worldwide, offering ongoing trademark monitoring and taking actions such as oppositions and invalidations against potentially conflicting trademarks;
2) Represented a renowned international automotive company in conducting a global search for a new electric vehicle brand, ultimately identifying and registering several core trademarks in target countries around the world;
3) Represented a prominent domestic beer company, providing global trademark monitoring services and coordinating the handling of several significant overseas trademark disputes;
4) Represented a well-known domestic home furnishings retailer in filing international trademark registration applications under the Madrid System and filing trademark registration applications in target countries;
5) Provided global brand strategy consultation for the Chinese subsidiary of an international automotive company;
6) Advised on the implementation of customs protection strategies for a leading Italian luxury brand company; and
7) Provided global brand strategic consulting for a major Chinese joint venture automotive company.
3. Administrative Investigations and Sanctions, Customs Protection, Domain Name Disputes, and other areas of Administrative Enforcement of Intellectual Property Rights
1) Represented a renowned international automotive company in conducting major market clean-ups of counterfeit branded products in Shanxi, Hebei, Inner Mongolia, and Liaoning, and initiated administrative inspection actions against key infringing companies;
2) Represented a prominent telecommunications company in launching special market clean-ups of electronic products in Beijing, Guangzhou, Shenzhen, and Shanghai, assisting in communicating with and reporting to the administrative department, and negotiating with the infringing shops to obtain compensation;
3) Represented a well-known sportswear company in coordinating with multiple domestic investigation firms to conduct regular comprehensive monitoring of domestic infringement and counterfeiting and to authorize the initiation of administrative trademark enforcement and criminal investigations to effectively combat infringement and counterfeiting activities;
4) Represented a renowned Italian brand company in applying for customs record filing and protection, communicating with customs offices in different regions to facilitate the seizure of infringing garments, and assisting in the protection of intellectual property at the border;
5) Represented a prominent international automotive company in initiating domain name dispute arbitration proceedings against multiple infringing domain names and successfully obtained all relevant domain names through arbitration decisions;
6) Represented a major US retailer in initiating domain name arbitration proceedings against several infringing domain names, successfully winning the domain name arbitration and acquiring the domain names; and
7) Represented an internationally renowned electronics company in developing and implementing a nationwide anti-counterfeiting strategy.
4. Litigation and Dispute Resolution
1) Represented a renowned international automotive company in a trademark infringement and unfair competition lawsuit against a domestic garment company. This case was recognized as one of the Top Ten Intellectual Property Cases by the Supreme People’s Court in 2009 and one of the Top Ten Cases by the Quality Brand Protection Committee in the same year. In this case, the company’s core trademark was acknowledged as a well-known trademark by the Hunan Higher People’s Court;
2) Represented a renowned international automotive company in bringing a trademark infringement and unfair competition lawsuit against a domestic company, together with a related administrative investigation. This case was recognized as one of the Typical Intellectual Property Cases by the Supreme People’s Court in 2013, one of the Top Ten Intellectual Property Cases by the Beijing Higher People’s Court in 2012, and one of the Top Ten Cases by the Quality Brand Protection Committee in 2012;
3) Represented a renowned international pharmaceutical company and its Chinese subsidiary in bringing trademark infringement lawsuits in Anhui, Hunan, Hebei, Beijing, and Zhejiang. After first and second instance trials, the company won all claims, with the pharmaceutical packaging box being recognized as a unique packaging for well-known goods, thereby protecting the company’s well-known trademark;
4) Represented a renowned international automotive company in a trademark infringement and unfair competition lawsuit against a domestic company, a Hong Kong company, and a local individual. This case was heard by the Shanghai Intellectual Property Court. The company won the lawsuit and received a large amount of compensation. In the case, the court recognized the joint infringement liability of the three defendants, confirmed the continuous well-known status of the company’s trademark over the past decade, and protected the company’s trademark by means of a remedy prohibiting any actual use of the defendants’ registered trademarks. This case was published in the Supreme People’s Court Bulletin;
5) Represented a US management association company in filing trademark infringement and unfair competition lawsuits against domestic infringing book publishers and infringing companies and provided comprehensive litigation strategy solutions and relevant negotiation services;
6) Advised a well-known Taiwanese restaurant chain on brank protection strategy and filed and successfully won filed trademark infringement and unfair competition lawsuits against infringing and counterfeit brands;
7) Represented a well-known US clothing company in addressing brand infringement and counterfeiting in China and brought trademark infringement and unfair competition actions;
8) Represented a well-known foreign sportswear company in combating infringement and counterfeiting in China and filing and successfully winning trademark infringement and unfair competition lawsuits in key cities such as Beijing, Hangzhou, Nanjing, and Hefei;
9) Represented a well-known domestic manufacturer of children’s nutritional products in filing infringement and unfair competition lawsuits against infringing importers and e-commerce platforms, successfully winning the cases;
10) Represented a well-known domestic food company in the defense of a claim brought by an association based on a certification mark and successfully reaching a settlement; and
11) Advised on trademark infringement and unfair competition matters for a US multinational group company and offered suggestions on relevant litigations.